How to make a virtual tour with a RICOH THETA camera

Make a virtual tour with a RICOH THETA X, Z1, A1 or SC2: the settings to shoot with, how to get the 360° JPEGs off the camera, and how to build the tour.

By Ben Kenyon, Founder of PanoramrUpdated 4 min read

A hotel lounge as one flat 360° photo, twice as wide as it is tall: the equirectangular JPEG a RICOH THETA saves for a virtual tour

In short

To make a virtual tour with a RICOH THETA, put it on a tripod in each place a visitor would stand and take a 360° photo, using HDR rendering where windows are bright and Time Shift, the self-timer or the RICOH360 app to keep yourself out of the shot. A THETA saves each photo already stitched as a 2:1 equirectangular JPEG, so there is nothing to export: copy the JPEGs to a computer or phone and upload them to a tour maker such as Panoramr to link the rooms and publish the tour.

Which THETA cameras work

Every RICOH THETA saves 360° photos that work in a virtual tour. Ricoh's own site sells the THETA X, THETA A1 and THETA Z1 today; the SC2 still works with Ricoh's app.

Camera 360° photo HDR and RAW
RICOH THETA X 11,008 × 5,504 pixels (about 60 MP) HDR rendering, handheld HDR and bracketing; DNG through a plug-in
RICOH THETA Z1 6,720 × 3,360 pixels (about 23 MP) HDR rendering, handheld HDR and bracketing; RAW (DNG) beside the JPEG
RICOH THETA A1 11,008 × 5,504 pixels (about 60 MP) HDR rendering and handheld HDR
RICOH THETA SC2 5,376 × 2,688 pixels (about 14 MP) HDR rendering

The sizes are from Ricoh's THETA specifications and the A1 manual. Every one of them is twice as wide as it is tall, and all of them fit in a Panoramr tour, which takes 360° photos up to 16,384 pixels wide, and up to 23,000 from a computer with 8 GB of memory or more.

Set up the camera

  • Put it on a tripod or a stand. Ricoh advises against standing a THETA on a table by itself: it is tall and narrow, tips over easily and can scratch its lenses (Ricoh's advice on stands and tripods).
  • Keep the stand straight, not tilted or bent, so the horizon is level in every room.
  • Put it in the middle of the room, at the same height in every room. Ricoh's own tour advice is about halfway between the floor and the ceiling: 120 to 130 cm under a 250 cm ceiling. Some photographers prefer eye height; either works if you keep to it.

Take the photos

  1. Use HDR rendering where a bright window and a dark room meet in one shot. The camera takes several exposures and joins them, so it must stay still on its stand.
  2. Turn on the lights and open the blinds, then look round and under the stand for anything you do not want in the picture.
  3. Keep yourself out of the shot. A THETA sees all the way round, so step out of sight before it fires:
    • Time Shift, on the X and A1, fires one lens and then the other, so you can stand behind the camera for the first half and move round for the second.
    • The self-timer gives you up to 10 seconds to hide.
    • The RICOH360 app on your phone, or a Bluetooth remote, fires the camera from another room.
  4. Take one photo for each place a visitor would stand: the entrance, each room, and the halls and stairs between them. How to take 360° photos for a virtual tour has more on where to stand.

Copy the photos off the camera

A THETA joins the pictures from its two lenses in the camera, so each JPEG it saves is already a finished 360° photo, twice as wide as it is tall. Unlike some 360° cameras, it needs no export step:

  • To a computer: connect the camera by USB. On Windows, choose Open Device to View Files; on a Mac, use Photos or Image Capture. Copy the JPEGs.
  • To a phone: in the RICOH360 app, open Photo/Video, choose THETA, connect to the camera over Wi-Fi, select the photos and choose Save Photo and Video (Ricoh's manual). Ricoh's older THETA app stopped being developed in December 2024; RICOH360 is the app to use.

RAW files are different. A Z1's DNG, or an X's DNG from its HDR-DNG plug-in, is not joined in the camera: develop it, then join it in Ricoh's THETA Stitcher before it can go into a tour. If you do not need RAW, use the JPEG.

To check a file before you build the tour, drop it into Panoramr's free 360° photo checker.

Build the tour

  1. Create a free Panoramr account and click Create Tour.
  2. Choose your THETA JPEGs. A free account holds 250 panoramas.
  3. Link the rooms with hotspots, so a visitor can walk from one to the next, and add notes, a floor plan and a design.
  4. Publish the tour, and share its link or embed it on your website.

How to create a 360° virtual tour, step by step goes through each of these in more detail.

Questions

Which RICOH THETA is best for a virtual tour?

Ricoh sells the THETA X, THETA A1 and THETA Z1 today. The X and the A1 take the larger photo, about 60 MP; the X has a touch screen, the A1 a small status panel. The Z1 takes about 23 MP and saves RAW beside the JPEG. Any of them works in a Panoramr tour, and nine 360° cameras compared sets them beside the others.

Do I need to stitch RICOH THETA photos?

Not the JPEGs: a THETA saves each one already joined, as a 2:1 equirectangular photo. Only RAW (DNG) files need joining, in Ricoh's THETA Stitcher.

Should I use HDR on a THETA indoors?

Yes, when a room has bright windows. HDR rendering joins several exposures into one photo, so keep the camera still on a stand while it shoots.

Do I need RICOH360 Tours to make a tour with a THETA?

No. RICOH360 Tours is Ricoh's own tour service, a 14-day trial and then from $39 a month, billed yearly (Ricoh's pricing). A THETA's JPEGs go into any tour maker, Panoramr included: Panoramr vs RICOH360 Tours compares the two.

How to do it in Panoramr

Make your own virtual tour

Upload your 360° photos and build the tour in your browser. Making it is free.

Start creating